Braun Household España

We manage Braun Household Spain’s Instagram channel (@braunhousehold_es), its universe of small kitchen appliances and garment care, with an approach focused on communicating the benefits and uses of each product in a clear and direct way.

We define the content strategy and structure the editorial pillars to maintain a consistent and coherent presence, translated into proprietary series, seasonal content, and collaborations with partners aligned with the world of cooking.

We create the scripts, shoot, select the most effective material, and edit pieces optimised for the channel’s key formats, while writing every piece of copy with careful attention to clarity, tone, and brand consistency.

We actively engage the community through interactive Stories and by responding to comments and DMs, reinforcing a brand that feels approachable, useful, and trustworthy.

We close the loop with monthly and quarterly reporting, measuring results against objectives and refining the strategy to strengthen product understanding and consolidate the brand as a reference in everyday cooking.