Roland Calella

Industry:

PROFESSIONAL COMMUNITY

Expertise:

Content analysis

About the project

This project covered social media management and a presentation piece for an individual professional profile within the professional community space. Two.Zero managed the channels on X and Instagram: planning posts, keeping a consistent visual line across both platforms and monitoring activity on an ongoing basis.

Alongside that, we designed a OnePager summarising the client’s activity and value proposition in a clear, easy-to-share format, built as a supporting piece for presentations and professional contacts. The work combines social media management and content analysis, the two Two.Zero disciplines that shaped this engagement. It is a recurring service rather than a one-off engagement, with Two.Zero acting as the client’s external communication team.

On social media, the work combines a posting calendar, copywriting, and selecting the visuals that accompany each post on X and Instagram, keeping one consistent tone across both platforms. The OnePager brings the client’s activity and track record together in a single downloadable piece, built to be shared by email or in professional meetings without relying on a longer presentation. Both pieces are reviewed and updated periodically as the client’s activity changes.

Services

Social media management (X, Instagram) and OnePager design.

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