Touchbase: 360° digital strategy for an emotional well-being brand
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About the project
For Touchbase, an emotional wellness brand, we designed a set of corporate visual materials meant to communicate calm and trust from the very first glance, starting with corporate videos with a warm, careful tone.
We rounded out that communication with minimalist roll-up banners for events and physical spaces, and added QR codes as a call to action so anyone who saw them could take the next step without friction.
Every piece was planned with a mobile-first, conversion-focused approach, with clear messaging and calls to action, so each piece, digital or printed, reinforced the same brand image and made it easy for interested people to take the next step. Every piece was checked on a phone screen before being signed off, because that is where most people meet Touchbase for the first time.
Services
Corporate video design, creation of minimalist advertising roll-ups, integration of QR codes as a call to action and reinforcement of brand image.
something big?
